XSEED
Our story

The alchemist and
the therapist.

Two disciplines, one formula. Where botanical science meets body science.

The founders

Built by two people who use it.

The Alchemist

Thomas Jones

Co-founder, XSEED

  • Former owner of a hemp extraction company
  • Specialist in extraction science and strain profiling
  • Architect of the Master Blend, XSEED's multi-strain profile
  • Expert in terpene profiles and plant compounds
  • Global hemp sourcing and quality control
  • Brand vision and commercial strategy
Takes natural compounds and turns them into careful, honest formulas.
The Therapist

Seneye Morrell

Co-founder, XSEED · Founder, Lightwork Therapy

  • Professional sports therapy practice
  • Sports massage and musculoskeletal specialist
  • Thousands of sessions with fighters, athletes and everyday bodies
  • Real-world testing in a working practice
  • Four seasons with the Balham FC squad
Understands the human body at a clinical level.

The partnership

Thomas supplied extracts. Seneye put them to work in his practice, session after session, and told him exactly what held up and what didn't.

Natural compounds only earn their place when they are formulated carefully and proven on real bodies.

Not hype. Not gimmicks. Something clean, honest and dependable.

The journey

Four years, one formula.

Pre-2022

Extraction meets therapy

  • Thomas runs a hemp extraction company
  • Seneye establishes the Lightwork therapy practice
  • First collaboration: extracts tested with real clients
2022

The formula concept emerges

  • Whole-plant compounds carried in UK-grown, cold-pressed hemp seed oil
  • Strain and carrier trials begin: the search for the Master Blend
  • Naturally rich in essential fatty acids and vitamin E
  • Clean, fast absorption, built for everyday use
2023

XSEED is born

  • XSEED Limited officially formed
  • A shared vision: the whole plant, formulated properly
2024 to 2025

R&D and compliance

  • Seven years of combined extraction and therapy experience behind the formula
  • Formula finalised: 95/5 hemp seed oil and the Master Blend extract
  • UK Cosmetic Product Safety Report completed
  • GMP procedures documented per ISO 22716
2026

Launch

  • Magic Oil PURE goes on sale. One product, done properly.
  • Available on Amazon UK
Our philosophy

What we believe.

Whole plant, not isolates

Nature makes 400+ compounds together. We keep them that way. No CBD isolate, no single-molecule shortcuts.

Tested on bodies, not buzzwords

The formula was refined through years of real sessions in a working therapy practice. Thousands of treatments, honest feedback.

Clean and transparent

Two ingredients. No fillers, no fragrance, no preservatives. You can read the entire ingredients list in one breath.

Available now

Experience the difference.

See what happens when botanical science meets body science.